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The shift towards regulation highlights the growing popularity, booming market, and dwindling stigma of sex toys. The global sex toys market size was estimated at USD 35.2 billion in 2023 and is expected to reach USD 38.0 billion in 2024. Brazil, Mexico, Chile, Argentina, and Colombia have a major share of the Latin America market. A rise in disposable income and awareness of sexual health are some of the primary factors expected to boost the demand for sex toys in Latin America.

If you’re wondering whether to open a retail store or not, understand that no brick-and-mortar store is necessary. By eliminating rent for a commercial space, you significantly reduce startup costs. Additionally, online stores may cater to customers who may be too shy to shop for these products in person.

Customer reviews attest to the Tor 2’s comfort both during solo and partnered use, with many noting how satisfied they are with the intensity of the ring. The Tor 2 is whisper-quiet and equipped with a travel lock mode, so you can confidently pack it strap on your next vacation. "This German-made brand not only has sleek design and super-sophisticated motors (its thrusting toys use magnets to pulsate, how cool is that?) but they get the extra plus in my book for how eco-conscious they are," says Finn. Fun Factory focuses on low-emissions production and extended battery life to help reduce lithium ion waste.

For instance, in September 2022, LELO launched an app-controlled massager, TIANI Harmony. At TheToy, we are a team of experienced sex toy consultants, and we test and review vibrators and other adult products. With technological advances, mobile phones, and apps, sex toys could be controlled remotely, first via Bluetooth and later over the internet. Remote-controlled vibrators became a norm, and with the boost of the camming industry, tip-controlled vibrators became popular. If you are missing penetration with your partner (whether that's vaginal, anal or oral) this high-tech stroking machine is just about the closest experience you'll get to the real thing.

If you’re going to get lax about it, your sex shop toys and related items should — at the very least — be washed immediately after use, and before and after sharing. Using sex toys is completely normal, but not using them is also a personal choice. There's nothing harmful about using sex toys safely for as long as you want. The sex toys you can sell online typically fall into one of two categories.

"They’re designed to massage the sphincter when they go in and create a pleasure pop when they’re pulled out," they add. Whether you can’t physically use your hands to jack off or simply don’t want to, automatic masturbators are a good bet — they do all the work for you. Others, like the Zalo Desire preheating thruster, are shaped like standard dildos. For high-quality, stainless steel wands, check out anything from nJoy or Le Wand’s Stainless Steel Collection. "Many prostate massagers feature an attachment that hugs up against the perineum (the spot between the anus and the balls)," Finn says. This helps stimulate the prostate from the inside and the outside.

Although our testers liked the sleek shape and size of this model, in our tests it generally worked better as a G-spot toy than as a clitoral vibrator. The Sassy’s sibling, the Pillow Talk Flirty bullet, is designed specifically for clitoral stimulation, but we found that its vibrations were not as strong as those of our budget pick. Across 10 years of testing, we’ve relied on 11 people with vulvas to compare clitoral toys.